Duck and Cover

Norville Eyewear is delighted to announce additional NEW Duck and Cover frame designs are now available. The Duck & Cover eyewear collection keeps true to this spirit, by being straight to the point, bold with attention to fine detail. Classic designs with exemplary detailing. The new models include:

DC018 black and brown mottle acetate library style with turned temples and stream ling side detail creating a natty two tone effect.

DC019 a unisex black and coffee bean semi-library style but any tradition stops with the front as stand out metal side designs in silver and brown spell a coded D&C message in bold style.

DC-020 a classic full library in grey horn and shell. Generous saddle bridge, discrete rounded side logo, flexi-sides with beautiful side contouring. Alan Wicker style re-born.

DC-021 another unisex model in Blue/Green, Brown and Black/Blue. Acetate fronts with crafted dual metal and acetate flex-side designs.

DC-022 combination acetate and metal rim with adjustable pad arms and metal spring sides, available in Black and Shell.

The range can be viewed online at www.norville.co.uk or ask for a copy of the new Duck and Cover catalogue by calling 01452 510332, e-mail: sales@norville.co.uk.

Labman Design “J” Lens Rule

Norville Autoflow’s popular Labman design “J” lens rule now available in white acrylic, in addition to the previous clear see through material. Essential design for marking off bifocal segments and progressive lens positions. Available from Norville Autoflow at £8.75 each. Call 01452 510308 to order.

Superlite New Models TR90

Stainless steel and plastic combined rimless model joins the established Superlite range from Norville Eyewear. A new combination rimless bringing the best of both worlds. Stainless steel bridge and half joint fittings. Ultra strong Grillimid TR90 plastic sides for a comfortable form retaining fit, coloured sides available in violet, burgundy red, blue, black and crystal.

Brilliant when glazed with Trivex lenses and all warranted for 24 months.

For an up to date catalogue contact 01452 510332, email sales@norville.co.uk or the complete range is available to view on the superlite page.

Duck and Cover

Norville Eyewear is delighted to announce the launch on a world exclusivity arrangement the very first collection of Duck and Cover Eyewear, a contemporary and urban range designed to be "ready for anything."  The Duck and Cover brand is about Confidence, Comfort and Control.

The Duck and Cover eyewear collection keeps true to the spirit, by being straight to the point, bold with special attention to detailing.  Branding on both temples and end tips with cross hatch detail on side temples features widely, functional eye shapes which promote confidence and comfort.  Colour used only where necessary as an accent, graphite, steel, utilitarian attention to detail.  The collection faithfully portrays the brand message Duck and Cover ready for anything.  The brand positioning is extensive with appeal from 14 thru to 35 ages, not retro but urban, as happy on the street as in the office, straight to the point.

The range can be viewed online at www.norville.co.uk or ask for a copy of the new Duck and Cover catalogue by calling 01452 510332, e-mail: sales@norville.co.uk.

Ophthalmic Lens Catalogue and Price List 2012

The Norville Autumn 2012 new Rx price list is now available.  As an independent supplier Norville are free to search the world for lens designs and supply products that collectively comprise what Norvilles believe to be the most comprehensive medley of ophthalmic prescription lenses available anywhere.  This year’s edition covers 576 separate lens entries with an amazing 76 new since the 2011 edition.

As previously Norvilles unique compact listings format enables product, available range and pricing to be quickly assessed following through a logical sequence of lens material indices.  Listing an extensive range of extreme Rx availability in both minus and plus prescriptions across all indices.

Norville offer a comprehensive range of uncut, pre-edged and glazed in either traditionally surfaced format or free-form digital production, hard and multi-coated RF the majority of all products in-house UK manufactured.

Norvilles continue to offer a comprehensive range of glass (mineral lenses) in white, photochromic and fixed tints.  

A must have document for any serious optical dispensary.   Blank (unpriced) and retail priced versions calculated to individual practice formulae are available upon request.

For your copy call 01452 510332 – Fax: 01452 411094 - Email sales@norville.co.uk

New Progear Sports Eyeguards
A master class in design detail

Norville have added three new models from Progear to bolster their very successful Active Protective range. The three new models dispense with side arms in favour of a sports band, which we believe will keep their goggles secure in dynamic play. In additional two great new features to the Progear range with the introduction of a wind/splash guard insert, which is available in all sizes, in both a standard rubber option for splash and the same rubber option with additional foam out for wind protection and increased comfort. All in all a very neat package, which goes a long way to provide comfortable wear whilst giving impact protection when fitted with polycarbonate or Trivex lenses.

For a copy of the new Sports Eyewear catalogue call 01452 510332 or view online at www.norville.co.uk.

Wherever your day takes you

Imagine eyewear so versatile that shifting from office wear to outdoors is seamless. With Progear’s new line of active eyewear, you can look as stylish at the gym as you do at work without ever changing your eyewear. Perfect for nearly all types of casual, non-contact sports, the Progear Optical Collection offers smart styling suitable for both work and play. Enjoy the convenience of leaving work and heading straight for tennis, jogging, yoga, cycling or any other mobile activity. No matter what you’re engaged in, moving from work-to-play or play-to-work has never looked better.

With 9 frame models in the current range, 1 rimless and 3 with 8 base wrap options. Progear Active Eyewear has some very unique design features, very secure head band attachment, nose pads that rotate in 3D action, MP3 player clip, screwless, detachable sides and more!

Contact Norville Eyewear on 01452 510332 for a copy of the Progear Optical Collection catalogue or view the complete range online at www.norville.co.uk.

Sports Catalogue 2012

2012 is all about sports and with so many major events this year, Sports eyewear supply should also be very high on all our to do lists...

We have added three new models from Progear to bolster our very successful Active Protection range. The three new models dispense with side arms in favour of a sports band, which we believe will keep these goggles secure in dynamic play. We have also added two great new additional options to the Progear range with the introduction of a Wind/Splash guard insert, which is available in all sizes, in both a standard rubber option for splash and the same rubber option with additional foam outer for wind protection and increased comfort. There is also a booster bridge option for both small-fitting frames in the Progear range for kids with shallow bridges.

Swimming and cycling eyewear sales have also been very strong over the last year and we are pleased that we can still offer a strong range of options in all areas.

We have also decided this year to offer Trivex lens material as well as Polycarbonate prescription options within our package price. This great lightweight material benefits from great optical performance and is lighter than polycarbonate as well as being highly chemical resistant.

Towards the rear of the catalogue you will find some additional sales opportunities with sports bands, cleaning and anti-fog solutions as well as some eye-catching point of sale materials.

Outside of the new catalogue Norville Group have also invested in the very best MEI 5-Axis technology for 8 base wrap glazing using Sportor lenses, our latest digital free-form lens range, and powered by Trivex NXT lens materials.

If you need some advice on frames or point of sale material for sports dispensing then please do not hesitate to contact us at sales@norville.co.uk or ring our telesales team on 01452 510321, we are here to help.

Norville Group
www.norville.co.uk

St George’s Day.

The Norville Group’s 65 year-old Gloucester prescription manufacturing division today received the special honour of a visit from the Prime Minister Mr David Cameron, who was joined for the occasion by the MP for Gloucester Richard Graham and local Councillors. The Prime Minister’s group was accompanied by Nick Robinson and colleagues from the BBC news team. This gave a great opportunity to showcase Norville’s investment in Ultor free-form lens manufacturing and outline ongoing expansion plans both in facilities and staffing. During his visit the Prime Minister assisted with 25 year service awards, now bringing the total number of current Norville staff reaching or exceeding this achievement to 53.

PixelOptics, makers of atLast! Lenses, regret the necessity to suspend supply of its range of atLast! enhanced bifocal lenses for the foreseeable future. This results from the loss and damage caused by the recent floods of winter 2011-12 at its prime manufacturing site in Thailand being the reason.

The production of PixelOptics emPower! Electronic focusing eyewear is entirely separate and unaffected due to being produced in another part of the world. A series of emPower! European launches remains scheduled for later in 2012.

PixelOptics

Barbour is an authentic British brand providing a wardrobe of clothes for country pursuits, country living or for those who simply love the country, while still maintaining the core values of its heritage, durability, fitness for purpose and attention to detail.

Now over 100 years old, Barbour is a fourth generation family owned company, which has developed a unique understanding of clothing that is truly fit for the country lifestyle.

Barbour has got an incredibly long and loving history with waxed cotton, and it could be argued that their relationship with this material for use in clothing is the longest running and most consistent in the world today.

Norville are delighted to have signed a world wide licence for Eyewear, the collection encompasses the spirit and identity of the brand which has never previously been available in either Ophthalmic or sunglasses.

To view the collection go to www.norville.co.uk or contact Norville on 01452 510321.

Hot in the city!
Polaroid’s 2012 fashion sunglass range celebrates 75 years of world-leading design with the ultimate urban living collection.

In its 75th anniversary year, Polaroid Eyewear has created a generation-crossing Collection of sunglasses for 21st century urbanites who love the city but live for fun in sun too!

For 75 years Polaroid has been synonymous with pioneering sunglass design and polarized lens technology. To mark this unique achievement Polaroid has created it’s finest ever range of sunglasses for 2012, delivering trans-generation fashion in a high quality product that looks hot in the city and cool on the beach! In this landmark year for the company, Polaroid has also agreed a global collaboration with the charity Sightsavers, helping improve eye health for people in developing countries.

Seventy-five – the Hero Model is here!
Seventy-five is the hero model to mark Polaroid’s 75th Anniversary. It draws on Polaroid frame designs from the 1970s and is made from Monel nickel alloy and corrosion proof sprung stainless steel. These frames have maximum flexibility for all-day wearer comfort with discreet Polaroid branding on the temple arms. They are fitted with Polaroid’s polarized UltraSight™ lenses treated with an anti-reflective coating on the back and stylish flash mirroring on the front for perfect glare-free vision and a great look.

Strong colours, sophisticated style for 2012
An unparalleled choice of stylish metal and plastic frames for men and women is presented in Polaroid’s 2012 Core and Premium range designs. Everything is there from classic Aviators to the latest fashion frames with medium-size rounded lenses. Temple arms go from subtle drain-pipes and wafer thin cut-outs to chunky decorative styles some encrusted with fabulous faux gemstones!

The 2012 season sees the return of strong colours for men’s frames with gun metal, black, smokey blue and brown dominating, many teamed with complementary coloured gradient lenses. For women too, the natural-toned colour palette now includes darks. Burgundy, black and plum frames teamed with lilac and grey lenses bring a sophisticated look while those Italian inspired dark brown frames with smokey grey lenses flatter every skin tone. The occasional pink, ivory or petrol blue frames are there as well to lighten the mood!

For urban chic, there are Rapper-style dark coloured acetate frames, some with metal detailing, teamed with gradient lenses. Or traffic-stopping big mirrored lenses in tear-drop style metal frames in startling silver combined with blue, red or black!

Something for everyone
Polaroid’s 2012 Collection has something for everyone and every pair is made with quality materials and fitted with the latest Polaroid premium polarized UltraSight™ lenses for total UV protection and glare-free vision. In addition to the main Collections, there are stylish new slim-line frames in our Suncovers range. Fitting comfortably over optical frames, Suncovers give a new opportunity to provide sun protection to customers who don’t want to buy prescription sunglasses. The specialist Sports range and a dedicated Children’s range complete the 2012 Sunglass Collection.